During the 1920s, paper tissues were initially marketed as a convenient way to remove cold cream, a staple of women’s beauty routines at the time, yet consumers quickly found a different use for them. Instead of throwing them away after cleaning cosmetics, many people began using them as disposable handkerchiefs, and that simple change altered the product's future. What began as a beauty accessory evolved into an everyday item carried in pockets, purses, desks, and cars. Historians and medical researchers studying the period point to a combination of changing hygiene habits, consumer behavior, and clever marketing that helped transform facial tissues into a routine part of daily life.
