Remember JonnyB's masterful intervention in the uncrowded field of rural public service provision protest music?
Remember how with just a little but more support it would have made it to number 1 and changed the landscape of British politics? No? You must have been off that day.
In any case, now global success is assured because there is a video to go with it, which positively insists on being watched.
MTV playlist Tsars, we know you are reading. Click here.
