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Daily Mirror
Daily Mirror
Business
Julia Banim

Iceland store manager shares inside tips to get your food shopping even cheaper

Iceland is known for having plenty of good bargains, allowing thrifty shoppers to treat themselves without fear of any nasty shocks at the till.

However, as anyone who likes reading about money-saving tips will of course know, there are always ways to keep everyday spending costs down to a minimum, with a bit of forward planning allowing shoppers that little bit extra to save or splurge at the end of the month.

Now an Iceland store manager, who has worked for the chain for a whopping 29 years, has dropped some brilliant hints and tips for your next shop, advice which will no doubt be useful for anyone looking to cut back after the hectic festive season.

Many will be wanting to cut back on costs after the festive season. (Bloomberg via Getty Images)

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Speaking with The Sun, store manager Simon Felstead advised: "Sign up to the Bonus Card, which you can also do via the app, as there are some exclusive offers on our great products. You can also book our free home delivery service when you complete an order of £40 or over online or an order of £25 and over if you shop in-store".

According to Felstead, who runs one of London's busiest branches, the timing of when you head to Iceland can also make a pretty big difference to the price of your shopping basket.

Felstead explained: "We have a range review after Christmas and just before the summer where we reduce some of our existing products half price, to make space for some new and exciting lines. We also change the grocery deals at the front of the store every two weeks, and we also change lots of other prices every four weeks, so shoppers should keep an eye out for offers then".

Bargains aside, Felstead has also noted that many shoppers don't realise the wide array of products available at the chain which, although is best known for frozen food, also stocks "a wide range of grocery and chilled, fresh products".

He added: "We have had some customers ask if we sell garden equipment, and light bulbs. Lots of customers ask if we sell ice - which obviously we do!"

In terms of funny customer stories, Felstead has of course clocked up quite a few over his many years with the company, including customers complaining about the temperature of the store. As Felstead put it, "that’s why it’s called Iceland!"

Do you have any great money-saving tips? Let us know.

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