It may be too early to hear the sleigh bells ringing, but it seems Iceland is getting into the festive spirit by filling their shelves with tasty mince pies.
If you can’t wait until Christmas to enjoy your favourite festive treat, shoppers can find a pack of 6 Mince Pies in-store and online now for just £1 - that’s 16p a pie.
To find your nearest Iceland store we've added a handy locator tool here for ease. You'll also be able to find opening and closing times here too.
The early festive treats have arrived on the supermarkets shelves after Iceland saw a spike in searches for ‘Christmas’ and ‘Mince Pies’ from as early as July, and during August Iceland saw 250-200 searches per day for ‘Mince Pies’, showing that shoppers are prepping for the festive period in good time.
Talking about the Christmas addition, Andrew Staniland, Trading Director at Iceland Foods, said: “Christmas is always a huge time of year for Iceland and our shoppers."
He adds: "We’ve worked hard to create the perfect Christmas range for our customers this year and we’re proud of all the products included – there are a few surprises in there too! Our Mince Pies are incredibly popular and we expect 2021 to be no different."

Best of all? Shoppers don’t even need to head into the store to grab their mince pie fix as Iceland even has same day delivery across 400 stores - how good is that?
Speaking of waiting, customers don’t need to hold out too much longer to get their hands on Iceland’s full Christmas range this year, which will launch in November 2021.
The delicious festive range will include:
Mini Lasagna Bites
Iceland has taken this much loved Italian dish and made it into bite size treats that will be a hit at any Christmas party. Perfectly cooked fettuccine pasta mixed with a succulent tomato and beef sauce and grated vintage cheddar and mozzarella, finished with a coating of golden breadcrumbs. Just one of these moreish morsels is never enough.
Easy Carve Perfect Turkey
A turkey crown fit for a king or queen. This easy carve turkey crown is called perfect for a reason. Marinated in oil, herbs and spices, and skin on for that extra indulgence, this is sure to take pride of place at any dinner table.
Luxury Best Ever Roast Potatoes
Roast potatoes are undoubtedly one of the best moments of a Christmas dinner. This year Iceland has coated their potatoes with beef fat to bring an extra tasty flavour. These roasties are the perfect accompaniment to any meal.
Luxury Millionaires Melting Pudding with Crumb
It’s time to bring some glitz and glam to the table with this date sponge with a gooey melting caramel filling and covered in decadent dark chocolate ganache. Bring some extra sparkle by sprinkling the edible gold glitter and crumb on top for a glamorous treat.
To make your next online Iceland shop even cheaper, TopCashback are giving new members £10 cashback on a £35+ spend - how good is that?
All you need to do is sign up here and place your next weekly shop through TopCashback and Iceland to redeem the deal. It’s that simple - and who doesn’t love a bargain weekly shop?