If you're a fan of watches, chances are you're a fan of Rolex. The brand is synonymous with the industry as a whole, and has that rare, household name status which turns an ordinary brand into an institution of much more gravitas.
At Watches and Wonders 2025, the brand launched a new model called the Land Dweller. That saw the brand enter the integrated bracelet sports watch sector, and came with a mighty impressive movement to boot.
Still, they're not exactly easy things to get hold of. Like many models in the brand's catalogue, there's an element of gatekeeping at the retail level, which is why I've collated a group of alternatives at a range of price points.
1. Citizen Tsuyosa
Up first is the Citizen Tsuyosa. That's a model which enjoys a handsome reputation in the modern age, offering timeless design complete with a neat integrated bracelet.
If you're looking to get into that market on a budget, there's really no better way to do it.
2. Tissot PRX
When you think of the integrated bracelet steel sports watch in the modern age, the Tissot PRX is likely one of the first pieces which comes to mind. The watch gained a lot of traction when it was re-released, and is a must-try.
It's a timeless design, and still one of the best pound-for-pound options in the modern watch industry.
3. Christopher Ward The Twelve
Christopher Ward is one of the most impressive brands in the modern watch industry, so it should come as no surprise that its take on the integrated bracelet form is also seriously cool. The Twelve wears its influence on its sleeve, and comes in a range of sizes to suit every wrist.
For me, the 40mm is the pick of the bunch, though opting for the 36mm will give a more vintage feel.
4. Tudor Royal
The Tudor Royal is the kind of watch which feels instantly familiar. The design draws clear inspiration from vintage pieces, with its Roman numerals and coin-edge bezel design.
This is the pick for someone who wants a Land Dweller as a Rolex status symbol, but doesn't want the faff of obtaining one.
5. Zenith Defy Skyline
One thing Rolex really shouted about with the launch of the Land Dweller was the 5Hz beat rate of its new movement. And I can only imagine that earned a chortle or two from the team at Zenith, which has employed that kind of technology for a while.
The Defy Skyline is a must-have in this arena, acting as the perfect modern interpretation of that form. You'll save a packet against the Rolex, and have a timeless design with impeccable heritage.
