Former Strictly star AJ Pritchard said people would get the chance to see who he really was as he takes part in I'm A Celebrity...Get Me Out of Here this week.
The dancer said that the public didn't know the real him and that he wanted to show off all sides of his personality on the show in North Wales.
AJ, 26, described I'm a Celeb as "the best show on TV" in a swipe at Strictly Come Dancing.
AJ said: "Doing I’m A Celebrity is a childhood dream come true.
“I was so excited to watch the return of Strictly this Autumn but now I am going to be on an even better show, I can’t wait.”
Asked what he is most looking forward to the professional dancer said: “When I walk into the camp for the first time, I will be like the kid in the candy shop.
“People see me on Strictly with fake tan and sparkles but nobody knows me. It will be nice for people to see me and get to know who I am.
“I am unbelievably competitive and whatever the challenge is, I will go for it. I will give everything 110 per cent. I really appreciate life and I never take anything for granted.
"I will be trying to come back with all the stars every single time and if I don’t, I think I will be disappointed.”
AJ confessed he also wanted to appear on I'm A Celeb to progress his and his brother Love Island star Curtis' career.
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AJ said: "My push is to do more TV presenting with my brother, Curtis.
“We’ve done things on Lorraine but we would love to have our own TV show together.
"He is so excited and he can’t wait for everyone to see me in there. We’ve got a podcast now and he will be talking about me on that too."
*I'm A Celebrity...Get Me Out Of Here starts at 9pm on ITV on Sunday