Caitlyn Jenner performed her own rendition of daughter Kylie Jenner's viral hit Rise and Shine on I'm A Celebrity on Friday.
But her campmates did not see the funny side of the early wake-up call.
One contestant in particular left ITV viewers in hysterics, appearing terrified by the sudden noise in the jungle.
As Caitlyn screamed: "Rise and shine", Rak-Su singer Myles Stephenson stared out of his sleeping bad with a look of utter fear.
He was a mood, that's for sure, as he wondered what was going on.
Viewers raced to Twitter after spotting his reaction, unable to deal with the expression on his face.
Others confessed they could "relate" to the fear in his eyes, as he remained still for what seemed like eternity.
One fan commented: "Myles’s face in the sleeping bag looks so done, SUCH A MOOD."
Another tweeted: "Myles' face when Caitlyn started roaring RISE and SHINE."
A third agreed: "Myles' face then was one of sheer terror!!"
Others were more impressed with Caitlyn's rendition of Kylie's lullaby.
An amused fan wrote: "Caitlyn Jenner yelling rise and shine ahahahaha ."
A second added: "As we watch kylie jenner is suing caitlyn for saying ‘rise and shine’."
Another wrote: "Okay but when Caitlyn said ‘rise and shine’ I HOWLED."
Meanwhile, a fourth fan joked: "Soooo rise and shine runs in the family??"
I'm A Celebrity airs nightly at 9pm on ITV.
