Frankie Bridge could earn millions after being flooded with sponsorship and TV presenting offers while she is appearing on I'm a Celebrity... Get Me Out of Here!, it is claimed.
The Loose Women star, 32, has become a viewer's favourite on the show after taking part in a series of challenges and is one of the favourites to win it.
The Saturdays singer has now received TV presenting offers, along with deals for a high street brand and a fashion house, an insider has dished.
A source told The Sun: "Frankie has been the most-searched-for contestant on Google by a country mile on this year's show.
'Not only does she look brilliant, but viewers have got to see her cheeky, fun-loving personality shine through. She's also got guts - and isn't afraid to say it how it is.
"She's been offered a solo presenting gig for a couple of major channels, and has had loads of interest from high-end fashion brands. It's a super-exciting time for her."
Frankie's representatives have been contacted by The Mirror for comment.
Before Frankie entered the show she was the bookmaker's favourite to win it.
Asked how she felt about the favourite to win I'm A Celeb, Frankie told MailOnline last month: "I don't really like that. It adds a bit of pressure but it doesn't really mean anything.
"People go in that you might not know, and that's the whole point of the show - you get to know people in weird situations. You don't know how people are gonna feel about you.
"I feel more pressure from friends and family. Plus, I was favourite for Strictly and I certainly didn't win that!"
Frankie won seven out of nine stars in the Grim Grinder trial on Monday's episode.
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The challenge saw the star being put into a cage which spun up and down as food rained down on her, while presenters Ant McPartlin and Declan Donnelly asked her general knowledge questions.
Frankie told last week she had the special art piece of a cast of her bum commissioned as a Christmas gift to her former footballer husband Wayne Bridge, who she shares two sons, six-year-old Carter and eight-year-old Parker.
Appearing on Lorraine on last month, Wayne said he keeps the special cast of his wife’s bottom in "her dressing room out of the way a little bit so not everyone gets to see it!”
