Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Independent UK
The Independent UK
Sport
Jack Rathborn

Huddersfield Town kit: New home shirt will not have sponsor as club reveal reason behind Paddy Power stunt

Huddersfield Town have revealed the actual new kit for the upcoming season following a prank in collaboration with Paddy Power

The Terriers appeared to unveil their new home shirt with an enormous sash detailing the company’s logo, leaving fans outraged. 

The release caused uproar, but the Championship club have finally come clean, revealing a new design and the reason behind the joke. 

The move came from Paddy Power’s ‘Save our Shirt’ campaign. 

And it is geared towards promoting unbranded football kits and returning the shirt to the fans. 

As such the Irish bookmaker have forfeited their right to the space on the shirt as part of their sponsorship agreement. 

Despite suspicions, Town wore the kit in a friendly against Rochdale, leaving some to believe they had actually chosen the outrageous design. 

The blue and white shirt, designed by Umbro, is now without a sponsor entirely though. 

Huddersfield wore the prank kit in a friendly vs Rochdale (Getty)

“We’re happy to support Paddy Power’s ‘Save Our Shirt’ campaign with the launch of our actual 2019/20 home kit this morning,” Town’s Commercial Director Sean Jarvis said. 

“It has been a very interesting two days’ since the original launch on Wednesday, which we expected, but we’ve always had in mind that our supporters would understand, and really like the real kit when it was properly revealed today. 

“We’re really happy with this kit, which is unique in modern-day football. I’d like to thank Paddy Power, Umbro and everyone else involved in the kit for their hard work towards today.”

Huddersfield will not have a sponsor on their home kit next season (htafc )

The 2019/20 adult home shirt is priced at £48, with junior shirts available at £38 and baby kits at £33.

Jan Siewert’s side kick off their new season after relegation from the Premier League against Derby County on 5 August.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.