After last week’s hot news from the University of Running Studies, today’s Monday debrief comes to you from the College of Terrible Ideas (Running Department). Ladies and gentlemen, presenting Mo Farah’s latest work ...
So. How much alcohol was consumed before the ideas meeting that came up with “You know what would be a good theme for selling property cheaply? Really cheaply made property!”?
Why does Mo burst through the wall? Is this better, or worse than the Quorn ads? (I mean, at least he’s not trying to act here.) Is it so utterly random that it almost loops right around the 400m running track of ‘terrible’ back around to the startline of ‘genius’? Can any advert featuring a runner ever top, for sheer awfulness, the 1999 Super Bowl ad that was so bad, lawyers got involved.
So many questions. No answers.
Anyway, if you aren’t stunned with disbelief, post your usual weekend exploits below the line, as well as your nominations for the worst use/involvement of runners (famous or otherwise) in an advert. I’m on holiday in Barcelona, where I am hoping to explore some new running routes and top up my Vitamin D levels, but I particularly want to hear from anyone who did Manchester Marathon yesterday - yes, kizbot, I’m looking at you - or indeed Paris, Rome, Ibiza or Milan, all also on the race calendar yesterday. Come brandish your medals and DOMS below the line.
