Instagram is a fantastic way to build your brand’s online presence. During this three-hour masterclass with award-winning digital marketer Laurie Wang, you’ll learn why the most successful brands are incorporating images into their marketing strategies – and how you can use Instagram to increase your own following.
Whether you work in marketing or PR, or want to grow your own business, you’ll receive in-depth advice on how to create great Instagram images and build communities around your brand.
Content
How can Instagram benefit your business or brand?
Creating a compelling profile
The key elements of good Instagram photography
Growing your presence on Instagram – including using hashtags and @mentions to best effect
Tips for using Instagram to engage with new and existing customers
Using Instagram to achieve goals for your business or personal brand
Learn how to monitor the impact and success of your content so you know what is working
The exact tools you need to make Instagram posts shine – and to help you save time
Q&A and group discussion
Course requirements
Attendees should be familiar with the basics of Instagram and have an account they can log into during the class
Details
Date: Monday 2 March 2020
Times: Afternoon course, 2pm-5pm
Location: The Guardian, Kings Place, 90 York Way, London N1 9GU
Price: £99 plus £5.11 booking fee
Event capacity: 65
Complimentary refreshments included.
Tutor profile
Laurie Wang is an award-winning digital marketer who gets businesses seen by audiences that are hungry for their products or services. Her knowledge and understanding of the digital landscape have benefited from an eclectic mix of clients from young startups to FTSE 100 giants. She has been featured in the Metro, the Guardian, FT and Fast Company, and has trained industry executives on the power of digital marketing. She is also an accredited training adviser with Facebook and Instagram. In 2017 she was named by the British Interactive Media Association as a top rising star in the digital industry. Find Laurie on Instagram here.
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Returns policy
Once a purchase is complete we will not be able to refund you where you do not attend or if you cancel your event booking. Please see our terms and conditions for more information on our refund policy.
