If you’ve ever dreamed of starting your own festival, this is a course you won’t want to miss. This comprehensive day of talks teaches you how to fine-tune your festival concept, curate a line-up, and start approaching promoters. The day is hosted by Jimmy’s Iced Coffee founder Jim Cregan, a former festival main stage host and corporate arena presenter.
Course content
- Creative producer and multi-award winner Katie Maddison on the details that go on behind the scenes to make festivals successful
- Director of Broadwick Live Bradley Thompson on the role of brands in festivals and how brands enhance the festival experience
- Wilderness Festival’s co-founder Jo Vidler and head of creative production Joanna Mountain on finding your idea, funding, understanding organisational structure and licensing
This course is for you if...
- You dream of organising your own festival and want to learn how to make it a reality
- You have initial plans for starting your own festival and want advice from leading industry experts
- You’re an entrepreneur who wants to learn how to set up a festival
- You’re passionate about music and want to learn how to set up a small- or large-scale festival
Host profile
Jim Cregan started Jimmy’s Iced Coffee in November 2010. Before that, he was a festival main stage host and corporate arena presenter. Having stood in mermaid costumes and mankinis, he’ll be your slightly ‘more than lively’ host for the day.
Tutor profiles
Katie Maddison has been working in the festival and live music industry for the last 10 years, earning her stripes on some of the UK’s biggest and best events and even some of the Middle East’s very first. She has worked in various stage and site management and event production roles, including at Glastonbury, Arcadia, WOMAD, Shambala, Flash UAE, Lovebox and Secret Garden Party. Most recently, Katie has worked as a creative producer for multi-award-winning shows Bestival and Camp Bestival.
Jo Vidler has been co-creating experiential lifestyle festival brands for 10 years. She is director and co-founder of one of the nation’s leading creative production companies, Secret Productions Ltd. Jo co-founded award-winning festivals including Wilderness, Wonderfruit and Day Zero. She was co-creative and marketing director of The Secret Garden Party from 2007-2013. As well as working on large-scale events she continues to work closely with renowned international artists, bringing colour and life into their shows. These processes result in bold visuals and events that have never been seen before, and which capture the imagination of many diverse audiences.
Joanna Mountain currently heads up the creative production for lifestyle festivals including Wilderness, Lovebox, Somersault and Citadel, as well as smaller events for private clients. Having fulfilled different roles at events including Secret Garden Party, Glade and Shangri La at Glastonbury, Joanna has extensive knowledge of what it takes to launch and grow a festival from scratch.
Bradley Thompson has spent the last 10 years devising and executing a number of high-profile festivals including Europe’s biggest music, ski and snowboard festival: Snowbombing, the UK’s largest children’s festival, LolliBop, and award winning Festival No.6 – a luxury, bespoke banquet of music, arts and culture. Bradley has also worked with some of the world’s best know brand’s including 3 Mobile, Volvo, Estrella Damm, Veuve Clicquot and most recently Bacardi Global to create the biggest branded music event for 2014 – the Bacardi Triangle, a three day event in Puerto Rico which saw Calvin Harris, Ellie Goulding and Kendrick Lamar perform to over 1,862 guests on a deserted island in the heart of the Bermuda Triangle.
Details
This course has now passed – but we update our programme all the time. For information on our full range of masterclasses, sign up to our newsletter, follow us on Twitter, or keep an eye on our calendar.
To contact us, click here. Terms and conditions can be found here.
Returns policy
Tickets may be refunded if you contact us at least 14 days before the course start date. Please see our terms and conditions for more information on our refund policy.
