

Brand exposure is a major contributing factor to incentivising recruits and rebuilding programs. It helps you attract new talent and solidify your position at the top of the leaderboard. But how do you increase brand exposure in CFB 26? That’s a question several people online are struggling with.
Is it based on just winning national championship games, or is there more to it than that? Today, we’ll be breaking down all the ways to increase brand exposure in CFB 26.
What Is Brand Exposure?
Brand exposure is basically how much attention your school receives relative to the rest of the nation. A higher brand exposure means you’re getting noticed more by major brands, hence more brand deals and sponsorships. It also ties into recruiting quite heavily since a lot of recruits look for programs with high brand exposure.
How To Improve Brand Exposure?

If you’re looking to improve brand exposure in CFB 26, there are a few methods you can try:
- Consistently winning season games. Teams that hold strong win streaks are more likely to have a higher brand exposure compared to those that are inconsistent.
- Winning your conference. If you’re able to top the leaderboard in your conference, that’s a massive boost to your brand exposure and team prestige. This is especially true for harder conferences.
- National Championship win. Winning your conference is great, but coming out on top in the National Championship guarantees an increase in your brand exposure. Brands are likely to take notice of you a lot more, considering you’ve beaten out all the competition.
- Nationally broadcast games. If your games are among the top games of the week and are publicly broadcast on National TV, this will help with more program recognition.
- Top recruiting class. Brand exposure is bound to rise if your program has one of the top recruiting classes of that season. This means bringing in some of the best talent from across the nation.
The Problem With Brand Exposure In CFB 26
We’ve listed all the methods that increase brand exposure. However, there’s one problem. Multiple players have reported that these methods don’t work in CFB 26. Some even claim that after doing all of the above, their brand exposure didn’t increase, but dropped instead.
According to online reports, brand exposure and team prestige are bugged in CFB 26 Dynasty Mode. Regardless of your performance, brand exposure seems to drop every season. While this bug was resolved for some players after playing a couple of seasons, others are still facing it.
If you’ve already started rebuilding a program, try out these different methods, and you might get lucky. Otherwise, if it still doesn’t work, you’ll just have to wait for EA to patch this bug since there’s no other way to increase your brand exposure in CFB 26.