The Ben & Jerry's annual thank you to ice cream lovers is back with the chance to enjoy a scoop of any flavour on the menu - including the latest and lightest creation Moo-phoria Chocolate Cookie Dough.
The company's Free Cone Day returns to Nottingham's Scoop Shop at Showcase Cinema in Redfield Lane, on Tuesday April 9.
Anyone in a conundrum over which flavour to choose can simply get back in line for a second, third, or even fourth scoop, between noon and 8pm.
Co-founders Ben Cohen and Jerry Greenfield first dreamed up Free Cone Day way back in 1979, as a way to say a big thank you to the community surrounding their very first Scoop Shop in Burlington, Vermont.
The idea turned into an annual - and now global - event with over a million scoops handed out worldwide each April.
“We’re nothing without our fans,” said Ben & Jerry’s CEO Matthew McCarthy. “This is one of our favourite days of the year. It’s a special tradition that’s all about showing the love for our flavour fans the best way that we know how.”
What’s more, this year, for the first time ever you can even get some Free Cone Day spirit delivered straight to your door – with a free ‘Wich (chunky and swirly ice cream, top and bottomed with cookies), with all Ben & Jerry’s delivery orders from their nationwide ice cream stores through selected delivery partners such as Deliveroo, Papa John's, Domino's and Just Eat.
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