2 Pack Metal Garden Trellis from Hungry Bazaar
Hungry Bazaar made its name supplying general merchandise to corner shops and market stalls across West Yorkshire. Founded in 2011, the family-run business found itself fighting for relevance as more shoppers moved online.
The pivot to e-commerce was neither quick nor easy. Hungry Bazaar launched on several major online marketplaces. Sales were steady, but hardly stellar.
That changed with Temu.
Launched in the UK in 2023, Temu has positioned itself as a low-cost channel for manufacturers and brands to reach consumers looking for affordable, quality products. For businesses like Hungry Bazaar, the platform offered not just reach, but a springboard to scale.
The loading bay of Hungry Bazaar
That potential became real in late 2024, when the company joined Temu. Hungry Bazaar’s product line—spanning homeware, garden essentials, and pet supplies—appeals to households seeking both style and substance at a fair price. That made Temu’s affordability-first model a natural fit. “What stood out to us was Temu’s rapid growth, wide customer base, and strong emphasis on value,” says Mohamad Awais, the company’s sales manager. These strengths align closely with Hungry Bazaar’s own priorities.
As a local seller on Temu, Hungry Bazaar uses its West Yorkshire warehouse to handle fulfilment, and has seen its sales on the platform surge to almost £300,000. “It has been a significant boost for our business,” says Awais. “We’ve set a target to reach £3 million in annual sales on Temu, and we’re confident we can get there.”
In a recent Ipsos survey, more than 80% of British respondents said Temu offers good value for money. Four in ten plan to spend more on the platform in 2025, and nearly 80% said they would recommend it to others. A study by the Centre for Economics and Business Research found that UK households could save nearly £3,000 a year by shopping on platforms with similar distribution models such as Temu.
A walk-in greenhouse from Hungry Bazaar
Temu’s local-to-local model has also proven especially appealing to today’s cost-conscious shoppers. Faced with rising living costs, many consumers are actively seeking the best combination of affordability, quality, and speed. By recruiting more local merchants, shoppers get more locally relevant products and faster deliveries as the merchandise is dispatched from local warehouses.
Alongside reach, seller support proved equally important. “Temu created a group chat where we can get real-time assistance,” says the sales manager. That kind of responsiveness, he adds, is rare among large marketplaces. “It’s made a real difference.”
The main entrance of Hungry Bazaar
Temu’s seller tools also played a role. From product listings to inventory management, the platform allowed Hungry Bazaar to keep up with rising demand without sacrificing service. “We’ve been able to grow quickly while keeping delivery standards high,” he says.
The platform could even pave the way back to international markets. Awais believes that with the right infrastructure and regulatory guidance, global growth could soon be back on the table. “Temu could help us re-enter global markets,” he says.
For now, the company is focused on sustaining its momentum at home. It is hiring more staff to handle fulfillment and doubling down on charitable partnerships to support underserved communities. As its business grows, Hungry Bazaar is aiming to give back.
“We believe everyone deserves a beautiful, functional home without overspending,” says Awais. “We’re confident that our collaboration with Temu will help make it a reality.”
