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Daily Mirror
Daily Mirror
Business
Chantelle Symester

Holly Willoughby teams up with Dunelm to launch new luxury bedding collection

Holly Willoughby has teamed up with Dunelm to launch a new luxury bedding collection.

The This Morning presenter originally teased fans with news of the recent homeware collaboration on her Instagram .

Willoughby posted campaign shots showcasing the new range to her 6.1m Instagram followers, writing: "Rise and shine! Introducing my new Spring/Summer bedding collection exclusively with  @DunelmUK ... full of timeless designs that I’ve fallen in love with, and ones I hope you’ll adore too!

"As well as being completely beautiful, they're also all 100% cotton, natural and breathable for a cosy, dreamy night. Available in Dunelm stores and online today"

The collection, which launched on 12 January, is now available to buy in stores and online at dunelm.com .

The luxury bedding sets are all made with 100% cotton and a 180-thread count that come in five stylish designs.

The premium collection also features smart Oxford edges and matches perfectly with accompanying Holly Willoughby accessories such as the Lexi cushions and lace edge runner.

Prices for the affordable range start from £35 for a full duvet and pillowcase set .

Speaking exclusively about the collection, Holly describes the bedding as “ homely, elegant and beautiful”  and that her favourite thing  ‘would be the fact it’s all 100% cotton so it’s all really natural and breathable.”

Holly also discussed her inspiration for the collection saying, “ When you buy your first home it’s so important for it to be an extension of you –  when you fill it with things, they should be pieces that you really love, cherish and will have for a really long time and this is exactly what inspired this collection.”

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