Holly Willoughby has surprised fans with her latest Instagram post.
The This Morning star shared a throwback image with her six million followers.
The snap reveals Holly's natural brunette locks - a lot different to her current blonde do.
Holly, 38, showed off her nineties look, before she became a telly star - posing against a wall in a high-neck jumper and red trousers.
She captioned the post: "Once upon a time in a land before blonde..."
Hundreds of people have commented, telling her to go back to her natural colour.
"Love the brunette.. be brave have a change," said one.
Another said: "Ohhhh love that colour on you!!"
"A vote for back to Brunette," added a third.
"Wow had to do a double take it’s lovely would you ever go back," said another.
Holly is currently enjoying a Christmas break away from her daytime presenting duties on ITV.
The mum-of-three spoke this week about how she would quite her role on This Morning if co-host Phillip Schofield were to leave.
She said on a new episode of Shopping With Keith Lemon: "If he left This Morning... well we've always said from the beginning that if either of us left then we wouldn't want to do it as I can't imagine This Morning without Phil, it's us together."
