Holly Willoughby's dress today is a pretty special one.
The This Morning presenter is celebrating her 40th birthday and has chosen to wear the same outfit her mum wore when she turned 40.
Sharing a picture of the recycled floral dress, Holly penned an emotional caption as she discussed not being able to see her parents on her big day.
She said: "This photo of my Mum was taken on her 40th birthday at the party she had in the garden. I remember this day so clearly.
"It's a strange thing to reach the age you remember your Mum being!
"I asked her if she'd kept the dress and of course she had... Strange moment zipping it up this morning, wondering how she felt on her big day... I can't be with my Mum or Dad today but wearing this in her honour makes me feel closer to them... love you Mumma!"
It comes as Holly was seen earlier this morning entering the This Morning studio in floods of tears.
The mum-of-three broke down as her co-host Phillip Schofield and ITV colleagues surprised her with balloons and music as she walked into work.
Phil filmed the sweet moment, telling the camera: "Birthday girl is about to arrive, everything is ready, she doesn't know about this, Happy Birthday To You is playing and she's about to walk through that door."
