Get all your news in one place.
100’s of premium titles.
One app.
Start reading
The Independent UK
The Independent UK
Lifestyle
Katie O'Malley

Holly Willoughby launches denim edit collection for M&S

Holly Willoughby’s denim edit collection for Marks & Spencer is on sale today.

The 16-piece edit features a wide range of spring must-haves including button-through skirts, zip-front boilersuits, and Western-inspired frill-detail shirts as well as shoes, bags and accessories.

Speaking about the edit, the This Morning presenter said: "This edit has been really fun to pull together.

"I have always loved the simplicity of a denim dress and I live in a high waisted skinny jean at the weekend," she continued.

The edit is currently available in 70 selected stores nationwide and online.

Holly Willoughby at the launch of her Marks & Spencer Must-Haves, The Denim Edit at the Marks & Spencer at Westfield, White City, London on 25 February. (PA_Images)

But, if the 38-year-old's previous edits with the British high street brand are anything to go by, you may want to be quick as they are known to sell out in hours.

Willoughby added: "I am a huge fan of wearing different denim pieces together – effortless but with a cooler edge. If top-to-toe denim isn't for you, add a crisp white tee and a simple ankle boot, for a classic look that will see you through season after season."

Breton tops from the edit come in at just £8.50, while its most expensive piece is a leather bag a £79.

In October, the broadcaster launched her second collection – the Winter edit - for the brand which included a £55 tiger print dress that proved a big hit with customers.  

M&S announced Willoughby had joined the retailer as its latest Brand Ambassador in September 2018.

Her first edit featured twenty pieces from the M&S autumn collection called “Holly’s Must-Haves”.

In the first image released ahead of the campaign, the star wore a burgundy tartan mini skirt, a slogan T-shirt and a bright pink coat that was reminiscent of the brand's sellout duster coat from autumn 2013.

Shop the Holly’s Must-Haves “The Denim Edit” here

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.