Caitlyn Jenner "wouldn't be allowed" a glam team in the I'm A Celebrity jungle with her, according to guest host Holly Willoughby.
Holly presented the 2018 series with Dec Donnelly, standing in for Ant McPartlin.
On This Morning on Thursday, Holly, co-host Phillip Schofield and Kem Cetinay discussed rumours the Keeping Up With The Kardashians star might be having her hair done in camp.
Fans believed her hair was too straight and too glossy not to have been treated with appliances and products.
Some viewers questioned whether behind-the-scenes, Caitlyn might have had a "glam squad" helping her out.
But Holly was quick to shut these rumours down, insisting it would not be possible.
She said the producers would never have let a team in there for the US reality star.
Kem was also quick to deny this, while admitting he didn't think her hair even appeared styled.
Holly quipped: "I don't believe it. I mean, she might just have good hair," adding: "No, of course she hasn't."
Kem said: "I don't think her hair is that great, it just looks straight," before agreeing "they'd never allow it" on the show.
It comes after eagled-eyed viewers were left wondering if Caitlyn was bringing diva demands to the show after noticing something about her appearance.
They say the 70-year-old reality star has maintained glossy, poker straight hair for nearly two weeks now, despite living in basic and outdoor conditions.
Kate Garraway has resorted to pigtails and Jacqueline Jossa has been forced to rock plaited bunches, but co-star Caitlyn's hair is looking sleeker than ever.
One fan tweeted: "Has anyone noticed Caitlyn Jenner's hair has been straightened on #ImACelebrity2019 Hmmmm! Anyone else noticed?"
"How has Caitlyn Jenner got such straight hair in the jungle?! Straighteners?" asked another.
I'm A Celebrity airs all week at 9pm on ITV.
