- The UK's Competition and Markets Authority (CMA) has launched an investigation into three major hotel chains and a data analytics firm.
- Hilton, Marriott, InterContinental Hotels Group (owner of Holiday Inn), and CoStar are being probed over suspected collusion on pricing through the sharing of sensitive information.
- The investigation focuses on whether the companies used data analytics tools and algorithms to predict rivals' actions and coordinate pricing strategies.
- This probe is part of the CMA's wider effort to ensure that new technologies, such as pricing algorithms, support fair competition and are not misused.
- The CMA has stated that, at this preliminary stage, no assumptions should be made about whether any laws have been broken.
IN FULL
Hilton and Marriott among hotel chains under investigation over data sharing