Elbows at the ready. H&M 's new season collection goes on sale today and it's packed full of must-have pieces.
Modelled by Adwoa Aboah, Jill Korteleve and Ebonee Davis, the new range is all about timeless classics and wardrobe staples you never get tired of.
Highlighting H&M's commitment to only use sustainably sourced materials by 2030, the collection focuses on pieces made from recycled materials including recycled polyester and also organic cotton.
Shoppers can browse the full collection on hm.com and in stores now.
Speaking about the new range Pascal Brun, Global Sustainability Manager at H&M said, “We want to use our size to lead the change towards circular and renewable fashion.
"The H&M Fall 2019 Conscious Collection is an amazing example of how far we have come with technology and innovations replacing conventional materials with recycled alternatives”.
From softly tailored check separates to animal print dresses and oversized hoodies, there is something for everyone in the collection.
The colour palette of light neutrals, black and pops of orange-red, creates a vibe that is laid back yet sophisticated.
“H&M’s Fall 2019 Conscious Collection is all about the timeless classics and wardrobe staples you never get tired of. Long-lasting design in more sustainable materials and the autumn must-haves you need to update your wardrobe,” says Maria Östblom, Head of Design Womenswear at H&M.
Shop the H&M A/W Conscious Collection by visiting hm.com .
