A shopper was disappointed to get home with his mince pies only to find they were were much smaller than the packaging made out.
Peckish Liam Smith popped into his local Asda store to snap up the pack of four 'Baker's Selection' mince pies.
Taking the treats to a family get-together, he was gutted to realise the pies were a fraction of the size of the plastic packaging they were stored in.
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Sharing an image of the festive snack, Liam tweeted : "Don't know why I still visit Asda.
"Here thinking I was getting some deep filled mince pie.
"Not only poor quality but packaging waste of plastic."
He later followed up with: "Boris Johnson hasn't ruined Christmas this time it was Asda and their half a mince pie."
Liam told the MEN that aside from the size of the mince pie, it was the 'unnecessary' amount of plastic used that shocked him most.
"I was amazed how small they were and how poor they were," he said.
"The mince pie was one third the size of the packaging.
"As we're all trying to reduce our plastic usage this just seems unnecessary and a waste of plastic."
Rival supermarket Sainsbury's replied to Liam's original tweet, offering to help.
Liam added: "It's amazing that Sainsbury's have been in touch. I've had no response from Asda at all."
MEN understands that the incorrect packaging was used for the mince pies.
An Asda spokesman declined to comment.