Get ready to spread the festive cheer in a unique way this Christmas as Guinness has transformed beer mats into postcards.
Pub goers across Dublin will get the complimentary postcard upon purchasing a pint of Guinness.
Additionally special edition Guinness post boxes are being rolled out by Guinness and An Post so customers can post their holiday cheer from their local pubs.
These pubs will include Toners and Bonobo in Dublin, and the iconic J. O’Connell’s pub in Co. Meath, the pub that features in the Guinness White Christmas TV ad.
Alan McAleenan of Guinness said: “The pub and the post office are part of the community in Ireland – especially at this time of year.
“Christmas is all about connecting with friends and family so we were delighted to work with An Post and ALONE to turn our Guinness beer mats into Christmas cards to help consumers connect with friends and loved ones, at home and abroad.”
Garrett Bridgeman, Managing Director of Mails and Parcels, An Post commented: “Christmas is An Post’s busiest time of year, when we are delivering cards and parcels, to and from loved ones around the world.
“The Guinness Postcard is another reminder to take a moment to send a special handwritten message, whether near or far this Christmas.”
