The Guardian CRM (Customer Relationship Management) team has picked up three awards at this year’s Masters of Marketing awards.
The Guardian’s Evolve or Die project - a consumer-facing video explaining the importance of customers data - helped them win in the following three categories: ‘CRM and Loyalty’, ‘Insight and Research’, and ‘Media and Entertainment’.
The Masters of Marketing Awards combines Marketing Week’s Engage Awards and Econsultancy’s The Digitals - recognising the most exciting talents in the marketing industry. Winners will be featured in upcoming issues of Marketing Week and Econsultancy.
The full list of winners can be found here.
