GM's autonomous driving unit, Cruise, will begin testing food delivery for some of DoorDash's San Francisco customers in March, the companies announced on Thursday.
Why it matters: After years of focusing on the technology, companies developing autonomous driving vehicles recently began turning their attention to business models.
- While rival Ford quickly started to experiment with various models like making deliveries, Cruise has thus far only touted its plans for a ride-hailing service, though new CEO Dan Ammann told Axios in November that his company will consider a "broad universe of business models" once it nails down its tech.
- Using autonomous vehicles for delivery is a popular idea. Postmates and Kroger, among others, are already testing the tech for their own services.
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