George at Asda shoppers were divided over a £22 lilac jumper dress after spotting it online.
Asda's in-house brand George has built an army of fans of social media, where it ensures shoppers are kept in the loop on all the newest stock and product launches.
Budget-friendly George continues to grow in popularity thanks to its extensive lineup of on-trend fashion, homeware, accessories and more.
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But shoppers were divided after spotting a dress featured in a recent Instagram post.
To its 700k Instagram followers, George at Asda shared a photo of its G21 Lilac Knitted Maxi Dress and penned: "Introducing: the look we'll be wearing for the forseeable".
The dress was predominantly popular on the hit social media platform, racking up almost 500 likes.
But shoppers were divided and shared their thoughts in the comments section.
One said: "DRESS OF DREAMS".
Jenni said: "Oh my goodness love this!"
Jackie wasn't a fan and said: "Don’t think so it’s horrible".
Shirley commented: "Awful".
Jemma was impressed and told a friend: "we need to go to Asda".
Annabelle said: "Cosy and fashionable FTW [for the win]".
Phoebe added: "This is just gorgeous! I am OBSESSED."
You can find your nearest Asda store by clicking here.
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