Days before we were told to stay indoors to stop the spread of coronavirus Covid-19, people started bulk-buying the essentials.
Despite reassurances that there is enough to go around and desperate pleas from those left without, people flocked to supermarkets - and the first thing on everyone's shopping list was toilet roll.
To stop it happening at his store, Australian shopkeeper Hazem Sedda came up with his own cheeky tactic to stop people clearing the shelves.
Hazem, who runs Redfern Convenience Store in Sydney, is allowing customers to buy a two pack of toilet roll for $3.50, which is about £3.
But anyone who adds a second pack to their basket will have to pay a LOT more for the second one - $99, which is£84.
A sign in front of his stock of toilet rolls read: "Don’t be greedy. Think of the other people."
He took to Instagram, @redfern_convienance_store, to explain his tactic to his 18.6K followers.
"We do have toilet paper.
"And we are doing our best to keep them in stock for you.
"Please only buy what you need. Don’t buy to stock up as a lot of people are desperate for one roll."
And went on to wish his customers the best of luck in this unprecedented time.
The post received nearly 13,000 views and over 200 comments with contradicting opinions.
Some people thought it was "genius" and a "brilliant idea".
A third also added: "This is the BEST idea !! Are they still in stock ? My friends mother has been sending her rolls in the mail because she can’t find any in store".
Whereas one wondered: "Why not simply add a sign that states '1pkt per customer'?"
A fifth said: "So how do we stop greedy shopkeepers, $3.50 for one roll. You should be ashamed!"
