Gemma Collins is reportedly looking into 'selling fillers and fat-dissolving injections' in her latest business venture.
The 40-year-old TOWIE bombshell, who has been a staple of reality TV for over a decade, is allegedly looking at ways to step into the lucrative beauty treatment world.
According to The Sun, Gemma is now conducting research into the beauty market with the hopes of eventually bringing out of her own range.
The claims come after the reality star came under fire last year for plugging controversial 'skinny jabs' on her platform alongside her three stone weight loss.
"Gemma is a very astute businesswoman with a huge following," an insider told the publication.
The source added: "She knows that fans trust her name and she is now researching the beauty treatment market and hopes to bring out a range of her own collagen fillers, fat dissolving injections and facial peels.
Gemma - who already has her own fashion line - is reportedly ready to create a name for herself in the beauty world.
The insider went on: "Gemma wants to be a big name in the world of anti-ageing."
A representative for Gemma has been approached by The Mirror for comment.
Gemma has been very open in the past about receiving regular facial treatments that have helped her keep up her youthful look.
In August 2020, Gemma revealed to followers that she had gone to a London aesthetic company where she had the injections pumped into her face.
At the time she maintained that the process was not filler or Botox, but instead involves the use of hyaluronic acid.
She said at the time: "Guys as you know I'm 39 but I don't look a day over 29."
"I cannot express to you how life-changing it is. It's just made me look so fresh and I cannot recommend it enough."
Last year, Gemma also came under fire for promoting "dangerous" weight loss injections.
While she appears to have since stepped away from promoting the jabs, fans at the time heavily criticised her for promoting the controversial tool on her platform.
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