Gemma Collins looks slimmer than ever after losing three stone as she models her own clothing range.
The former TOWIE babe, 39, is looking fabulous having dropped from a size 24 since the end of last year.
And she's proudly showed off her shrinking body in her gorgeous plus-size clothing collection.
Gem has already lost three stone on her journey, and vows to lose six stone altogether to drop down to her "goal weight of 12 stone and a size 16".
Taking to Instagram, the GC posed up a storm for her followers as she revealed her self-named collection.
The reality star posed in a selection of pretty tops, as well as a stunning maxi dress for her fans.
She encouraged fans to buy from her website, penning: "SUMMER SALE HONEYS. Something to cheer you all up!! I only have two sales a year so ENJOY."
But fans were distracted by how slim Gemma is looking.
One wrote: "You look amazing Gemma! So fresh and happy!"
As a second gushed: "Glowing Gem."
While another shared: "You look amazing love yas gc."
She recently told Mirror Online how she's been focusing on herself and keeping up with exercise in lockdown, crediting controversial Skinny Jabs for helping with weight loss.
Gem explained: "The break for me, I wouldn't change it for the world. In the beginning I found it weird to stop.
"I was trying to keep myself busy everyday and then I just kind of got into the relaxing side of things and then I was absolutely fine.
"I just sort of went with the flow, and plus I had time to work on myself. I was doing Skinny Jabs, that really helped me with weight loss, I was exercising. It was a reset button."
Gem has been using the controversial injections, which act as an appetite suppression, to help her lose the staggering amount of weight.
The jabs cost up to £350 for a four-week programme and contain the ingredient liraglutide, which carries health risks.
Despite this, the star has used them alongside hard work and a strict diet to shed the weight.
Gemma has hinted she wants to continue her incredible weight loss journey.
She previously said in an interview: "I'd be really happy if I lost six stone as that would bring me down to 12 stone and a size 16."
The star has also booked herself in for a boob reduction following her split with Arg.
She told The Sun : "I can't wait to get rid of these boobs, they’re massive and look ridiculous. I have never looked better than I do now and I’ve never felt so good.
"I know there are so many people out there who love big boobs and pay for surgeons to give them big boobs but I want them smaller.
"My boobs are all natural. I never have wanted surgery. But as my body is getting smaller, I feel like I am falling over on top and I just want them gone."
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