Gemma Collins celebrated the reopening of shops by heading to London to stock up on designer clobber.
The former Towie star, 39, hit the West End and headed to Chanel and Gucci for a shopping spree ahead of a planned trip to Cannes.
In a video posted on her Instagram page, The GC was seen jumping for joy as she ran down a street in the capital clutching her designer shopping bags.
She explained it was "fabulous and odd experience" adding she found the stores now lack atmosphere due to the social distancing regulations.
Gemma was seen walking down a street in the West End wearing gloves and a face mask.
Gemma began: "Guys, back in the West End, the best end.
"I've come up here today because I wanted to experience what shopping is now like. So full reporting later, this is the GC, over and out."
The TV personality was then seen running into the Gucci store where she a beeline for a member of staff who flicked a peace sign at her.
She said: "It's Tony, oh how I've missed you. This is a Gucci reunion guys."
She filmed some of the luxury items in the shop including a long gold jumper and matching Lurex Papier hat worth about £265.
Gemma said: "I'm just getting ready all my outfits for Cannes, La Guerite [famous waterfront restaurant] here I come."
The telly star then jumped for joy on the London streets with her arms full of bags of items from Gucci and Chanel as Roy Orbinson's Pretty Woman played.
She ended the clip by urging the "nation to get back shopping because it's lacking atmos".
She said: "My honest opinion is everyone is wearing protective masks but it is lacking atmosphere I am gonna be honest."
The TV personality glammed-up for her trip and wore a pink Versace-style silk shirt over white trousers and pink trainers.
She finished her look with a matching over the shoulder pink clutch.
This week, the television star, who has ditched three stone during the lockdown, revealed her healthier lifestyle has improved her pregnancy chances.
Speaking to The Sun, the blonde bombshell said she would "love to have a child".
She said: "It would be great for me and such a positive message for all the girls out there who don’t want to rush their life or their life has taken different a direction."
