Gemma Collins is heading into the weekend with a striking new look, as she seemingly puts her spat with Emmerdale star Samantha Giles behind her.
The GC took to Instagram on Friday morning to debut a drastic new hairstyle - a stylish short blonde bob and long fringe.
Gemma, 41, posed in a patterned shirt and extra-large sunglasses in the image shared with her 2.2million followers on Instagram.
"Friyay," the stunning former TOWIE star wrote in gif form over the snap of herself pouting and showing off her new hairstyle.
It's not clear whether the reality TV legend has gone for the chop, or is just playing around with some realistic wigs and changing her look temporarily.
Gemma's new look comes after Emmerdale star Samantha Giles apologised to the Essex native over "misjudged" jokes.
The soap star's spat with Gemma began when the actress joked she'd like to "punch" the former TOWIE star when speaking at the Pride of Manchester Awards.
"All these reality stars, I haven't got a clue who they are," she told the Daily Star on Tuesday night.
"That Gemma Collins, I think I'd punch her if I ever came across her. I don't know – how can someone so talentless and revolting have made so much money?"
The star added: "I wouldn't mind if she'd give it away and did something good with it, but all she seems to do is put more shit on her face and do her nails."
Samantha's comments didn't go unnoticed by Gemma.
"Really upsetting. To think I loved her in Corrie," Gemma wrote on Instagram - seemingly mixing up her ITV soaps, as Samantha has never appeared on Coronation Street.
"Nothing wrong with reality stars. We were all given an opportunity and we made the best out of it."
Taking accountability for her ill-judged comments, the Bernice Blackstock took to Twitter on Thursday to make a sincere apology to Gemma.
"Hi everyone I’m aware that comments I made on a press red carpet have been taken out of the context I meant them, so I’d like to apologise to @missgemcollins for my misjudged jokes which I honestly didn’t mean," Samantha wrote on the social media platform.
"I hope this apology is acceptable. Hands held up from me x."
Gemma publicly responded to Samantha's original tweet - quote tweeting the apology, with her reply, to her 1.2million followers on Twitter.
"I am sending you love though because people like you need it the most you say your spiritual…. punching people is NOT spiritual it’s abuse …. I’d love to hear the tape from the recording as I can’t see anything funny in it," Gemma began.
"condoning violence against another woman and joking about it in a public arena is shocking very upsetting and I’m walking around today with your words swirling around in my head talentless and revolting whilst having to work and film today so I feel pretty low."
Samantha is yet to respond to Gemma's reply.
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