In another of its little celebrity marketing frivolities, EA has announced that pop star Natasha Bedingfield will be 'appearing' in the forthcoming videogame adaptation of From Russia With Love, which also 'stars' Sean Connery and Maria Menounos from Fantastic Four. The singer will "lend her voice and likeness" to the character of Elizabeth Stark, daughter of the Prime Minister. As the press release puts it:
"The game is set in the original 60's Bond era featuring movie based missions as well as original action-intensive sequences, a broad and deep variety of gameplay and fully integrated vehicles," said Jon Rissik, Senior Marketing Director EA Europe. "Natasha Bedingfield is an exceptional British talent and was a natural choice for this part."
You may remember they've done this before - squeezing a digital Kelly Brook into Need For Speed Underground 2. It is, of course, all about securing pre-release coverage in the mainstream press. And I've fallen right into their despicable trap.
Oh well. I like the way that the digital Bedingfield looks very little like the real one. It reminds me of a Madame Tussaud wax work - you can see the resemblance if you concentrate hard enough. But only just.
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