Flashback: US tech journalist James

Flashback: US tech journalist James Gleick on Push technology (remember Pointcast?) in a piece first published in 1997. He predicted the Push fad, touted on the cover of Wired and in the Wall Street Journal, would fade fast, and it's widely accepted that it did die a quick death. But was the concept a dud, or just the implementation? Seems to me that today we get quite a lot of information pushed at us every day, through things like subscription emails.