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Fanatics CEO throws star-studded Super Bowl party in Las Vegas

Oscar De La Hoya looks happy

Over the weekend, Fanatics CEO Michael Rubin hosted an exclusive Super Bowl party in Las Vegas that certainly lived up to its promise of being one of the most talked-about events of the year. The annual Fanatics Super Bowl party took place at the Marquee Dayclub at The Cosmopolitan and brought together over 1,000 guests for an unforgettable combination of party and music festival.

Among the numerous celebrities in attendance were Kim Kardashian, Odell Beckham Jr., Khloé Kardashian, and Kendall Jenner. While there have been ongoing dating rumors surrounding Kim and Odell, they arrived at the party separately. However, inside the venue, an eyewitness spotted them sharing a quick and friendly hug as they located each other in the outdoor party area. Both Kim and Odell kept a low profile throughout the evening, with Kim spending most of her time with her sister Khloé and family friend La La Anthony. Odell, on the other hand, mingled with his own group.

During the event, Michael Rubin introduced Kim, Khloé, and Kendall to The Kid LAROI, while they all enjoyed sipping 818 Tequila from a private cabana. Meanwhile, Odell was seen congratulating his longtime friend and former roommate Druski on the upcoming premiere of his new show 'Coulda Been House.'

Tom Brady, the legendary quarterback, was also spotted at the party, exchanging smiles and hugs with Michael Rubin. He was seen chatting with fellow partygoers Cam Newton and Jalen Rose. The guest list was full of VIPs, including Tate McRae, Alix Earle, Ne-Yo, Glen Powell, Queen Latifah, Jelly Roll, Diplo, Charli and Dixie D’Amelio, Vanessa and Nick Lachey, Paul Rudd, Gayle King, Guy Fieri, Corey Gamble, Russell Wilson, French Montana, Robert Kraft, and Lil Baby. In terms of athletes, Shaquille O’Neal, Joe Burrow, Braxton Berrios, Peyton Manning, Damar Hamlin, DeSean Jackson, Victor Cruz, Maxx Crosby, and Chad 'OchoCinco' Johnson were present at the event.

The Fanatics Super Bowl party featured a star-studded lineup of performances, with 18 special acts taking the stage. Travis Scott, The Chainsmokers, Remy Ma, Meek Mill, Fabolous, Ciara, Quavo, Fat Joe, Sheck Wes, and E-40 all provided entertainment for the enthusiastic crowd. A notable moment occurred when Justin Bieber, who attended the party with his wife Hailey Bieber, joined Travis Scott and Michael Rubin on stage. Bieber's appearance heightened speculations that he might be a special guest during the Super Bowl halftime show alongside Usher, given their history and Usher's role in Bieber's career.

One of the memorable performances of the night came from Ice Spice, who performed her viral hit 'Think U The Shit (Fart)' for only the second time ever. The audience was thrilled by this surprise addition to the lineup. Another standout moment was when Travis Scott invited a fan on stage to join him in singing 'No Bystanders' during the finale set. The fan flawlessly rapped along, never missing a beat, and energized the crowd.

Comedian Kevin Hart was also spotted on stage during the finale, enjoying the performance with Meek Mill, Fabolous, and Micah Parsons while sipping Gran Coramino Tequila. The Fanatics Super Bowl party undoubtedly lived up to its reputation as one of the most star-studded events in Las Vegas, marking the celebration of Super Bowl LVIII.

Many of the celebrities who attended the party are expected to be present at the NFL championship game between the Kansas City Chiefs and San Francisco 49ers. The game will take place at Allegiant Stadium in Paradise, Nevada. Viewers can catch all the action, including the pregame entertainment featuring Reba McEntire, Post Malone, and Andra Day, starting at 6:30 p.m. ET/3:30 p.m. PT on CBS, Nickelodeon, and Paramount+.

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