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Heinz working on paper ketchup bottle

Heinz says it's developing a paper-based version of its iconic ketchup bottle.

Why it matters: Consumer product companies are busy trying to reduce packaging-related waste and pollution — because so much of it winds up in the earth's oceans and landfills, and consumers are very concerned about the problem.


Driving the news: The Kraft Heinz Company is working with Pulpex, a sustainable packaging technology company, to craft a recyclable bottle made from "100% sustainably sourced wood pulp."

  • Current Heinz Tomato Ketchup containers are made from glass and plastic.
  • The company wants "to make all packaging globally recyclable, reusable or compostable by 2025."
  • Heinz says its next step will be to assess the performance of paper-bottle prototypes before bringing the bottle to market. (It didn't give a timeline.)

What they're saying: Heinz aims to be "the first sauce brand to provide consumers this choice in their purchasing decisions," said Rashida La Lande, Kraft Heinz's chief sustainability and corporate affairs officer.

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Dive Deeper:
Heinz working on paper ketchup bottle
An all-paper ketchup bottle is meant to be recycled.
Heinz creates new paper ketchup bottle to help environment
The new paper bottle is made from 100% sustainably-sourced wood pulp and could replace glass and plastic bottles as we…
Heinz ketchup plans to swap iconic glass bottle for paper alternative
Heinz is the first sauce brand to pilot a sustainable paper bottle. The company is teaming up with Pulpex, which…
Heinz reveals plans to sell its tomato ketchup in bottles made of paper
The food firm says it wants to become the first ever sauce brand to develop a paper-based bottle
One subscription that gives you access to news from hundreds of sites
Heinz unveils plans to create new ketchup bottle made from paper in bid to become more environmentally friendly
The announcement comes as parent company Kraft Heinz said it is exploring “the ketchup bottle of tomorrow”
Work starts on £20m Greencroft Two self-powered bottling plant in County Durham
The new building from Lanchester Group will more than double the potential capacity at Greencroft Bottling
Get all your news in one place