Get all your news in one place.
100’s of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
Technology
Greg Howson

Ex-Battlefield developer says Wii is a "virus"

Yesterday's PS3 news rather overshadowed everything else so I missed this rant from ex-DICE boss Fredrik Liliegrin. It's fair to say that Liliegrin is not a fan of the Wii.

I would describe it as a Virus, that doesn't stick. Everyone comes home, it's a toy, people have got to realize the Wii is a toy, not an entertainment focused product.

And there's more..

Liliegrin then argues that Wii owners simply don't use their consoles that much.

People come home, someone, they play Wii for a bit, feel it's really cool, blah blah blah, they go out and buy one. Ask people how often they play the Wii, that are not the core game consumer that buys one because they have an Xbox 360 and a Wii or a PlayStation 3 and a Wii. The people that only own the Wii, ask that consumer how often they use their machine. They just don't use it, it was cool, but they're not gamers, so they put it away. Other than the Wii Fit phenomenon that helped a lot of people get a nice cutie voice telling that they're fat and need to go work out, they need to find other alternatives.

With "hardcore" games like Mad World and now seemingly Silent Hill Shattered Memories failing to do anything in the charts he may have a point. Alternatively it could all be a subtle way for Liliegrin to drum up hype for his old company's new Battlefield game. Anyway, what do you think? Is the Wii a "virus" and a toy? And even if so, is that a bad outcome for Nintendo and the wider audience they have acquired?

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.