A 28-year-old man has been shot dead in a broad daylight attack in a residential area.
Police are currently at the scene in Erdington, Birmingham, following the fatal shooting just after midday.
Ambulance crews said they found a man in cardiac arrest and despite efforts of staff "nothing could be done to save him and he was confirmed dead at the scene."
The man's family has been informed and officers are investigating the incident.
MP for Erdington, Jack Dromey, earlier told Birmingham Live: "The community of Erdington will be shocked by this tragic murder.
"My sympathy goes to the victim and the family.
"I would urge anyone who knows the perpetrator of this evil act to come forward to the police immediately."
The road has been taped off and an incident support unit and police van are at the scene.
One report said the road was "on lockdown" and there were "police everywhere".
Plain clothes officers are speaking to people in the area, with reports of some locals being in tears.
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A statement from West Midlands Police says: "Police are currently on Church Road in Erdington following a fatal shooting just after midday this afternoon (Thursday 18 April).
"A 28-year-old man was shot and his family have been informed. Enquiries into the circumstances around the incident continue."
A West Midlands spokesman said: "On arrival, crews discovered one patient, a man, who was in cardiac arrest.
"Ambulance staff performed CPR and administered advanced life support on the man.
"However, sadly it became apparent nothing could be done to save him and he was confirmed dead at the scene.”
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Many have spoken of their shock after today's incident.
Tammy Lawrie said: "I live a few doors down still sealed off. How horrible and in broad day light as well."
Julie Lawrence added: "How sad. Such a shame Erdington is becoming so bad. It was a smashing place to grow up in years back."
Erdington councillors Robert Alden and Gareth Moore have spoken of their sadness but insisted 'this kind of event is rare in the community'.
Councillor Alden said: "Our thoughts and prayers are with anyone effected by this incident.
"Erdington is a great place to live and work.
"We are a wonderful community here locally, this kind of event is rare.
"We will be working with our excellent local police in coming days and weeks, as we currently do, to ensure that these kind of incidents remain rare and Erdington remains a safe place to live and work."
Councillor Moore added: "Thank you to the emergency services for their quick actions and on-going work.
"I urge anyone knowing anything about the incident or witnessing it to contact the police immediately to pass on the details."
Anyone with information is asked to contact police via Live Chat at http://west-midlands.police.uk between 8am and midnight, or call 101 anytime quoting log number 979 of 18 April.
Crimestoppers can be called anonymously on 0800 555 111.
