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The Guardian - UK
The Guardian - UK
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Enhance your power as a businesswoman

Enhance your power as a businesswoman.
Enhance your power as a businesswoman. Photograph: Caiaimage/John Wildgoose/Getty Images/Caiaimage

Learn how to lead and manage with authority and impact in business.

Do you find the climb from mid-level management to seniority an elusive task? Or perhaps you’re looking to break into a leadership role, but the male-dominated industry seems impossible to break into? There is no denying it can be tougher for women to get similar results to their male counterparts - but where do you find the confidence to seize hold of your potential?

Enter Susan Croft, international trainer and communications expert. In this interactive, fast-paced course, she will take you through some of the organisational and personal constraints faced by women when it comes to career progression, as well as focusing on key areas such as communications, career planning and management, and leadership development, to help you be the best version of yourself.

This programme has been evolving for the past 25 years and has been delivered across Europe, Asia and the USA to organisations including Thomson Reuters, Bloomberg, UCL Graduate School, the University of South Florida, BIMA, Unilever and many public forums.

You will leave feeling more confident in your abilities to manage your role in workplaces dominated by men, and with a better understanding in creating a healthy work life balance.

Content

  • Ensuring your voice is heard in the workplace
  • The behaviours women emulate that keep them from getting ahead
  • The DNA and qualities of female leaders
  • Communicating with alpha males, with brevity and impact
  • The nature of management and leadership - what are the differences?
  • Situational leadership and different styles
  • How to avoid getting trapped in ‘Superwoman Syndrome’
  • Women as mentors and coaches
  • Executive presence and image - developing your personal brand
  • Creating your life vision, goals and ventures

Who is this course for?

Female leaders in business, government and non-profit organisations; women aspiring towards leadership positions; and the men who work with them.

Tutor profile

Susan Croft
Susan Croft

Susan Croft is a former member of the steering group for the European Commission’s Women in Research, a special project looking at ways to encourage more women into industrial research across the EU. She is also the former chairman of the London Fair Play Consortium, a joint venture between the UK government’s Department for Employment and the Equal Opportunity Commission. Susan co-founded the London Chamber of Commerce Women in Business Group, and she runs leadership and communication skills for young women in schools and colleges across the UK. She runs her own training consultancy and is a director of UK-based mobile learning company. Susan is also the author of three books: Win New Business, Managing Corporate Reputation, and The Sixth Form MBA.

Booking information

This course can also be tailored to the specific needs of your organisation. Please enquire on 0800 088 2586 or email corporate.masterclasses@theguardian.com

Alternatively, you can book onto our public course here.

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