Convicted drug lordEl Chapo is launching an eponymous clothing line with the help of his wife.
El Chapo, whose real name is Joaquin Guzman, and his 29-year-old wife Emma Coronel Aispuro, have started the line despite him facing a lifetime in prison.
According to Aispuro, who spoke to the New York Daily News, the clothing line El Chapo Guzman: JGL LLC will bear her husband’s signature.
The line also has a website, which previews a range of clothing including shoes, belts and jeans.
While the links currently do not work, El Chapo’s attorney Mariel Colón Miró told CNN the first garments will be released in the summer.
Inside Mexico’s top drug lord El Chapo’s hideout
Inside Mexico’s top drug lord El Chapo’s hideout
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1/4Inside El Chapo's hideout
Pictures reveal how the Mexican drug lord had been living since his escape
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2/4Inside El Chapo's hideout
The inside of a house searched by marine special forces where Guzman was hiding
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3/4Inside El Chapo's hideout
Inside a house searched by marine special forces during the military operation to recapture Guzman
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4/4El Chapo's attempted escape
A marine stands guard next to a manhole of the sewer system through which drug kingpin Joaquin 'El Chapo' Guzman tried to escape
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The drug lord reportedly signed a contract giving rights to his name from prison in February.
According to Aispuro, the line is dedicated to the couple’s twin seven-year-old daughters.
"I'm very excited to start this project, which was based on ideas and concepts that my husband and I had years ago," Aispuro told CNN in a statement. "It is a project dedicated to our daughters."
After a lengthy trial in New York, Guzman was convicted on 10 counts, including international distribution of cocaine, heroin, marijuana, engaging in a continuing criminal enterprise, and conspiracy to launder money.
Throughout the trial, Aispuro stood by her husband’s side, even wearing matching velvet smoking jackets in court.
