Eddie Hearn has commended David Haye for convincing Triller to pick up his comeback fight with Joe Fournier, calling the bout a "freak show".
Haye will face off with his close friend and 9-0 pro boxer Joe Fournier on the undercard of Oscar De La Hoya's fight with Vitor Belfort in an eight-round contest that has excited and concerned fans in equal measure.
And Hearn has joked that Haye "loves a pound note" after hearing news of the fight, and says he won't be watching live, but is interested in the result.
"That surprised me," Hearn told Boxing Social of the September 11 bout, which takes place at the Staples Center in Los Angeles.
"You can't help put say to Joe Fournier and David Haye, how did you manage to get someone to pay for that?
"They're two best mates basically, but it is what it is and it's a freak show isn't it?"
Hearn believes that both Haye and pal Fournier, who claim that the fight materialised over a "boozy dinner in Mykonos" have pulled off a major coup by convincing Triller to put the bout on for what Haye claims is similar money to some of his biggest pay-per-view fights.
"So David loves a pound note and he's got an opportunity to get money off someone," Hearn continued.
"Joe's done a great job too, it's a coup and they must be on the phone to each other now going 'can you f***ing believe this?' So good luck to them.
"It's just madness, but you know I'm sure some people will tune in to see what happens in that fight.
"I don't think you're going to see David Haye knock out Joe Fournier, no, they've manufactured a brilliant coup so I have to take my hat off to them."
The pair will be joined by MMA legends Anderson Silva and Tito Ortiz on the undercard, who face off in a sort of MMA dream match in the boxing ring, as well as De La Hoya vs former UFC star Vitor Belfort.
But perhaps most bizarrely of all, there will also be international championship boxing on the card when Irishman Jono Carroll squares off with Andy Vences.
Fournier and Haye both stand to make millions from the bout, which is expected to take place at cruiserweight and be sanctioned as a full professional boxing match that will go on their records.
"It's a huge package financially and one we couldn't turn down," Fournier told Mirror Fighting yesterday.
"It could be worth up to $6m (£4.3m) to me, that's the same kind of money as Billy Joe Saunders earned when he fought Canelo Alvarez; this is world title money, it's as big as it gets.
"You are always going to get people with a negative view, that's part of society. I know David and we're the two most competitive people you can meet.
"It's all friendly until you get punched in the face. The reality is, if I beat David it is a blemish on his record. He lost to Bellew but he was a world champion."
