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The Guardian - UK
The Guardian - UK
Business
Larry Elliott Economics editor

ECB looking out for price gouging as fears grow over ‘greedflation’

Postal workers at Deutsche Post attend a strike rally in Berlin last month as they call for a 15% pay rise.
Postal workers at Deutsche Post attend a strike rally in Berlin last month as they call for a 15% pay rise. Photograph: snapshot-photography/F Boillot/REX/Shutterstock

Fears that Europe’s companies are exploiting high inflation to increase their profit margins have prompted a warning from the European Central Bank that it is closely monitoring potential price gouging of consumers.

Policymakers have repeatedly called for wage restraint but concerns are mounting that a bigger driver of the wave of price rises may be companies using inflation as an excuse to increase profit margins, a trend unions have described as “greedflation”.

On a day when the latest official figures showed cost of living pressures in the 20-country eurozone remained stubbornly high, the ECB said it was paying just as close attention to trends in profits as to wages.

The tough comments from the central bank are likely to increase public sympathy for workers taking action to protect living standards during the worst cost of living crisis in four decades.

Minutes of the ECB’s last meeting in early February said: “Profit growth remained very strong, which suggested that the pass-through of higher costs to higher selling prices remained robust.

“It was therefore widely stressed that developments in profits and markup warranted constant monitoring and further analysis on an equal footing with developments in wages.”

Central banks have been vocal in their determination to avoid a repeat of the wage-price spiral of the 1970s, when higher prices prompted higher wages and even higher prices.

But the ECB’s comments reflect a growing concern that companies are responding to the higher costs of fuel and raw materials by increasing their selling prices by an even greater amount.

According to a Reuters report, last week’s gathering of the ECB council was shown a slide presentation that revealed profit margins had been rising rather than falling – as would normally be expected when the price of raw materials and other business expenses such as transportation and wages rose.

Figures produced by the data company Refinitiv showed eurozone companies had boosted operating margins to an average of 10.7% last year, up by a quarter on 2019, before the Covid pandemic and the war in Ukraine.

The 106 companies included in the survey ranged from the French resort owner Pierre et Vacances to the carmaker Stellantis to the luxury goods group Hermès and the Finnish retailer Stockmann.

Similarly, profits rather than labour costs and taxes have accounted for the lion’s share of domestic price pressures in the eurozone since 2021, according to ECB calculations based on Eurostat data, the EU’s statistical agency.

Separate Eurostat data showed eurozone inflation was higher than expected in February at 8.5% – down on January’s 8.6% but higher than the 8.2% predicted by economists. Core inflation – which strips out items such as food and energy – rose from 5.3% to a record high of 5.6%.

“It’s clear that profit expansion has played a larger role in the European inflation story in the last six months or so,” said Paul Donovan, the chief economist at UBS Global Wealth Management.

Ruth Gregory, the deputy chief UK economist at Capital Economics, said profit margins were in line with their post-2019 average but added there was a risk firms could take advantage of slowing cost inflation to widen their margins. “That would prevent CPI [consumer price index] inflation from swiftly falling to the Bank of England’s 2.0% target,” she said.

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