EBN has had a look at Microsoft's impressive performance in "time to volume" in Xbox production, though to be accurate, all the systems have actually been built by its contractor, Flextronics. Either way, it would be interesting to see the company shipping 100 million consoles a year. In an idle moment, someone might then think about withdrawing Windows XP, say, and applying the same integration of proprietary hardware and proprietary software that is practised by Apple, Sony, Nintendo and other companies with monopoly control of their systems. If you can ship a 100 million Microsoft Xbox consoles (with XP, Intel processors, hard drives, nVidia graphics and built-in networking) then it is a safe bet you could ship 100 million Microsoft PCs (with XP, Intel processors, hard drives, nVidia graphics and built-in networking). Michael Dell would make a great contractor....
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