Just two days after a BBC Breakfast presenter accidentally dropped the c-word live on air, This Morning viewers were faced with Eamonn Holmes apparently flicking the V-sign at a cameraman during a live broadcast.
The presenter was left red faced when his gesture was accidentally captured during a segment about infidelity and quickly caught the attention of Twitter users.
Explaining the mistake, Holmes said it was a symbol used to ask producers to switch cameras and blamed the accident on the way the interview was filmed.
When Eamonn Holmes is asked if he's wearing that suit for a bet: pic.twitter.com/JTsGa6G3en
; Greg Scott (@GregScottTV) July 23, 2015
He also made the gesture repeatedly to demonstrate his point.
"Twitter is in a frenzy over the interview we just did," he said. "Apparently because of the way the interview was shot you picked up on a bit of studio language going on.
"People are mistaking - not understanding - technical jargon and me doing this, this mean camera two - this means two on a two.
"Just to put you out of your misery in case you thought there was something more Harvey Smith inclined."
The slip-up also comes after Susanna Reid was spotted delicately edging a plate of food out of sight with her foot on Good Morning Britain.
