A Durham-born TV and radio presenter has been named in the official New Year Honours list, following his charitable contributions to fundraising causes.
Matt Baker, who who first burst on to television screens during a seven and a half year stint with Blue Peter, has been honoured in the list after helping raise millions of pounds for the BBC's Children in Need.
The star finds himself among many honourable names in the UK this year, including medical professionals who have assisted during the global Coronavirus pandemic, Olympic athletes and silver screen actors.
Go here for the very latest breaking news updates from across the North East
England's chief medical officer (CMO) Professor Chris Whitty, deputy CMO Jonathan Van-Tam, and Wales' and Scotland's CMOs, Frank Atherton and Dr Gregor Smith, have all been given knighthoods thanks to their hard work during the pandemic.
UK Health Security Agency chief Dr Jenny Harries, and Dr June Raine, chief executive of the Medicines and Healthcare products Regulatory Agency (MHRA) were also given Damehoods.
Olympic diver Tom Daley, who won gold in the 10m synchro, will also be made an OBE, while his partner, Matty Lee, is made an MBE.
And Matthew James Baker, to give him his full name, has also found himself receiving credit for charitable work and voluntary services to fundraising.
Born and bred in Durham, and growing up on a sheep farm in the Yorkshire Dales with his family, Matt established himself as a much-loved host of Blue Peter during his time served with the show.
He picked up back-to-back BAFTA awards for Best Children's Presenter as well as a Royal Television Society accolade before parting ways with the show in 2006, moving on to work on Countryfile, the BBC's One Show and Strictly Come Dancing to name a few.
Now, he is a Trustee of the BBC's Children in Need, legally responsible for the charity and with obligations to make decisions on grant applications, as well as taking legal authority for grant-making.
He is one of many Trustees for the charity, alongside Chairman Rosie Millard, Managing Director Bob Shennan, and Ade Adepitan MBE.
Over the course of its ten-year history, the famous Rickshaw Challenge has seen over £41m raised for Children in Need - with Matt and other young people tackling tough routes across the home nations to raise crucial funds each year.
Mr Baker was also elected as the president for the National Federation of Young Farmers' Clubs in 2011, and is currently president for Bishop Auckland charity Here4Horses.
