Domino’s was spot on for lockdown families, selling up to 14 pizzas a second last year.
Its 52 million deliveries in the UK and Ireland, up over 10% on 2019, boosted annual sales 11% to £1.35billion.
Domino’s boss, Dominic Paul, said: “We had a number of record days and weeks.
“On New Year’s Eve we sold a record 14 pizzas every second.”
Its best-seller was original cheese and tomato followed by its pepperoni passion.
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To meet demand, the firm and the franchisees hired about 2,000 temporary and permanent staff.
Mr Paul said: “A lot of people who became delivery drivers and riders had been doing something completely different before.
"We had a few pilots and cabin crew.”
The firm aims to have 1,400 branches, 200 more, in the UK and Ireland in the “medium” term, creating 7,000 jobs, and cut average delivery times from 25 to 20 minutes.
The fastest delivery time is under 10 minutes.
Group profits rose by £2.4m to £101.2m.
Factfile
- Domino’s began in 1960 when Tom and James Monaghan opened first “DomiNick’s” store in Michigan, USA.
- First Domino’s store in the UK opened in 1985.
- Now has over 1,200 branches in the UK and Republic of Ireland, and more than 35,000 workers.
- Sold over 105 million pizzas last year.
- Sales up 11.4% to £1.34billion in UK and Ireland last year.
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Profit of £101.1million.
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52.6million deliveries last year.
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19 new stores opened in UK last year.
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94.3% orders placed online.
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£22.7m paid in UK corporation tax.
