When it comes to mushy pumpkins, most people throw them away once Halloween is over.
But one woman has come up with a novel way of putting them to good use - and her idea has really taken off.
Maisie Jordan knows that squirrels love pumpkin and is encouraging people to leave them outdoors as a treat for the animals.
Her Facebook post in which she shared her idea racked up almost 43.5k shares in less than three days.
In it, she says: "Squirrels absolutely love pumpkin. Instead of throwing yours away after Halloween why not put at the bottom of the garden or take to your local woods/park?
"Imagine how much wildlife could be fed with the millions of pumpkins that are thrown away! Not just squirrels but birds,hedgehogs, badgers,foxes!
"Especially now when there is less of an abundance of food for wildlife. Why not do something good and give back for a change, kindness costs nothing."
Urging people to share her post, they did precisely that.
Maisie, a vegan, said she was shocked by the response.
She said: "I'm overwhelmed to be truthful, I was expecting maybe 20 shares if I was lucky, but this is fantastic!
"Feel so happy to know animals are being fed because of my post."
So there you go. Now where's that pumpkin?
