Marketing agency DLR Media has appointment Paul McDonald as its new Head of Operations.
McDonald joins the business having held several senior marketing and business development roles in the UK over his career.
He will work with the board to develop the current Business Development team, as well as developing the company's e-commerce marketing offering.
Daniel Rosie, Managing Director at DLR Media, said: “The appointment of Paul in this important, forward-thinking role represents a key stage for DLR Media and reflects the changing needs of our business in line with client demands.
“With the addition of Paul to our team, we are able to provide a truly joined up marketing and communications offering – a unique service where we can deliver a range of new services for e-commerce clients.
“We are delighted to welcome Paul to our team with his wealth of knowledge and extensive experience in the e-commerce sector. I believe he will be an invaluable asset to the agency for both our clients and colleagues.”
McDonald added: ““The modern-day business recognises that a cohesive marketing plan is a key element to any growth strategy and the lines between traditional and digital have become blurred more than ever. At DLR Media, we specialise in delivering the full marketing experience for our clients, ensuring that potential customers are engaged at every touchpoint of their daily lives, from enjoying their morning coffee with the paper, driving to work listening to the radio, to communicating with friends and family through social media; our customers’ brands are positioned effectively in synergy with the behaviour of their own customers to deliver astonishing results.”
