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The Guardian - UK
The Guardian - UK
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Design thinking 101: How to generate innovative ideas and bring them to life

Bozhena Kelestyn
Bozhena Kelestyn Photograph: Bozhena Kelestyn

When it comes to approaching a creative problem, many people will argue in favour of their own techniques - whether that’s breaking the problem down into bite size chunks, or stepping back and viewing the project in its entirety. But what you might not be aware of is that central to purpose-led problem-solving, is design thinking.

Despite the name, the methodology of design thinking can be utilised by creators of all mediums, as well as scientists, entrepreneurs and technologists. But what are the tools for design thinking, and how can you utilise them in your own body or field of work?

Enter Dr Bo Kelestyn, senior lecturer at the University of Warwick and innovation consultant at Sprint Valley. A leading expert on design thinking, Bo will lead this comprehensive masterclass that will introduce you to the basics of design thinking, widen your language and understanding of the methodology, and help you to apply it to your own work.

Working on Design Project Zero, as taught at Stanford d.school, you will discover the power of design thinking by taking a project from start to finish. You will also unlock key terms and vocabulary, and begin building your personal design toolkit, helping you to reflect on your mindset as well as the tools that fit your work best.

This masterclass will leave you with a new vocabulary in design thinking, as well as the ability to connect the session with your current and future work. You will be granted the power to imagine yourself as an innovative and creative thinker, and will collaborate with both Bo and your fellow attendees.

Course content

  • Understanding the basics of design thinking

  • Design thinking vocabulary

  • The five stages of design thinking

  • Cognitive diversity for design thinking and innovation

  • Design thinking tools

This course is for…

  • Beginners to design thinking who want to learn the foundations of generating innovative ideas

  • Managers, entrepreneurs and those working in a team, who are interested in developing their design thinking skills

  • Creatives in any field with a problem to solve, present or future

You will be sent a link to the webinar 2hrs before the start time of 10am (BST).

Tutor profile

Dr Bo Kelestyn is a senior lecturer at the University of Warwick and innovation consultant at Sprint Valley. As Warwick’s lead expert on design thinking, she holds an extensive portfolio in design thinking and entrepreneur modules. She is the course coordinator of leadership and innovation at Warwick Summer School. At Sprint Valley, Bo works on projects within a global context, helping organisations to reimagine innovative services, and bringing innovative education methods into Sprint Valley’s capability building programmes. She is the co-host of Bang Head Here Podcast, and she holds the Fellowship of the Higher Education Academy. She has won multiple awards, and serves as a design thinking guest lecturer at several European universities.

You will be sent a link to the webinar 2hrs before the start time of 10am (BST).

Details

Date: Monday 16 August 2021
Times:
10am – 4pm (BST)
Price: £199 (plus booking fee)
Event capacity: 30

This masterclass is available globally. If you are joining us from outside the United Kingdom, please use this time zone converter to check your local live streaming time.

10am BST | 11am CEST | 2am PDT | 5am EDT

Information on Guardian Masterclasses

To contact us, click here. Terms and conditions can be found here.

All Guardian Masterclasses are fully accessible – but please contact us if you have any queries or concerns.

Returns policy
Once a purchase is complete we will not be able to refund you where you do not attend or if you cancel your event booking. Please see our terms and conditions for more information on our refund policy.


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