David and Samantha Cameron appeared on the steps of No 10 this morning for a first photocall with their new daughter, Florence Rose Endellion.
Florence will hopefully one day look back fondly on a morning when Her Majesty's press was almost exclusively focused on one subject – her nappies.
"Changed any nappies?" one reporter yelled at the prime minister.
"Hundreds," he eventually replied.
"Has Nick Clegg changed any nappies yet?" asked another journalist (why, I don't know).
"That's next," replied Cameron, equally bizarrely.
Not to be outdone, the Press Association news agency reported:
The appearance was delayed by more than 10 minutes and a Downing Street press officer said this was for "operational reasons". It was not clear if there was nappy changing involved.
Poor Florence.